NEWS
Mutant's New Look: A Fresh Evolution Unveiled at the Arnold Classic 2024
The revered fitness and supplementation brand, Mutant, renowned for empowering the ambitions of bodybuilders and fitness aficionados worldwide, is on the brink of a significant transformation. Come March 1st, 2024, at the Arnold Classic in Ohio, Mutant is set to unveil its new look, marking a pivotal evolution in its brand identity.
Fueling Future Champions: PVL's Role in the NFL Combine and Beyond
In a bold stride towards market expansion, PVL, Canada's distinguished supplement powerhouse, is strategically advancing into the U.S. landscape. This move, part of a broader ambition to integrate into the core of athletic achievement, is characterized by partnerships with key retailers, signaling a significant phase in PVL's growth. Beyond mere distribution, PVL is poised to become an integral part of the elite athletic community.
Kelly Conklin - From Supplements to Superior Protection
Former Vice President of ProSource/Xenadrine/Supreme Protein, Kelly Conklin, has ventured into the security industry with his oldest son Kelly Jr., who is the vice president, and younger son Michael, who is the assistant VP, with the launch of Superior Protection Professionals, a New Jersey-based security guard agency. This move, started back in 2019 marks a significant shift from Conklin's successful tenure in the supplement industry to addressing the growing need for enhanced security services.
Showcasing the Diversity and Excellence of PVL Athletes
PVL is renowned for its dedication to supporting athletes across a vast spectrum of sports, from beach volleyball Olympians to professional bodybuilders. This diverse roster not only highlights the brand's commitment to high-quality sports nutrition but also its role in the success stories of these dedicated individuals. Let's take a closer look at some of the remarkable PVL athletes who excel in their respective fields.
Jimmy Garoppolo Faces Suspension and Potential Release from Raiders Amid Performance-Enhancing Drug Policy Violation
Jimmy Garoppolo, the Las Vegas Raiders' backup quarterback, faces a two-game suspension by the NFL for breaching the league and NFL Players Association's policy on performance-enhancing drugs. This disciplinary action, set for the onset of next season, was announced on Friday.
Capturing the 2024 LIV Golf Tournament in Mayakoba
Golf, a game of precision, patience, and picturesque landscapes, finds a remarkable setting in Mayakoba for the 2024 LIV Golf Tournament. Here, amidst the lush Riviera Maya, the narrative isn't just about scores and strategies; it's about moments and memories captured against a backdrop that could very well be a postcard come to life.
UFC® Strengthens Canadian MMA Presence with Exclusive Streaming Partnerships
In an exciting move for fight enthusiasts, UFC® has announced exclusive streaming partnerships with three prominent Canadian MMA promotions: Battlefield Fight League (BFL), Unified MMA, and Samourai MMA. This collaboration, facilitated through UFC FIGHT PASS®, the premier streaming service for combat sports, is set to deliver more than 15 live Canadian MMA events per year, elevating the exposure of homegrown talent on a global stage.
Supplement King's Remarkable Journey: 100 Canadian Stores and Counting
On February 3, 2024, Supplement King, a prominent retailer specializing in performance nutrition products, reached a remarkable milestone as it celebrated the opening of its 100th store. This achievement stands as a testament to the dedication and hard work of Roger King, the President of Supplement King, and his exceptional team.
The Ultimate Guide to a Successful Fitness Photoshoot
A fitness photoshoot is more than just a series of pictures; it's a celebration of your hard work, discipline, and the journey to achieving your fitness goals. With the right preparation, these photos can serve as a powerful testament to your dedication, whether for personal pride, professional portfolios, or social media branding. This guide builds on proven strategies to navigate the nuances of a fitness photoshoot, ensuring every shot captures the essence of your commitment to fitness.